{"id":15436,"date":"2025-11-27T10:45:17","date_gmt":"2025-11-27T15:45:17","guid":{"rendered":"https:\/\/neuroeconomix.com\/?p=15436"},"modified":"2025-11-27T10:45:19","modified_gmt":"2025-11-27T15:45:19","slug":"la-era-del-valor-en-colombia-esta-tu-tecnologia-lista","status":"publish","type":"post","link":"https:\/\/neuroeconomix.com\/en\/la-era-del-valor-en-colombia-esta-tu-tecnologia-lista\/","title":{"rendered":"La Era del Valor en Colombia: \u00bfEst\u00e1 tu Tecnolog\u00eda Lista?"},"content":{"rendered":"<p><\/p>\n\n\n\n<p class=\"has-text-align-center\"><strong>Sin valor, no hay acceso.<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-center\"><br>La nueva regla del mercado farmac\u00e9utico en Colombia.<\/p>\n\n\n\n<p class=\"has-text-align-center\"><\/p>\n\n\n\n<figure class=\"wp-block-gallery aligncenter has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"1024\" data-id=\"15439\" src=\"https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/127-819x1024.png\" alt=\"\" class=\"wp-image-15439\"\/><\/figure>\n<\/figure>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\"><style>.wp-block-kadence-advancedgallery .kb-gallery-type-grid.kb-gallery-id-15436_adea41-f8{margin:-5px;}.kb-gallery-type-grid.kb-gallery-id-15436_adea41-f8 .kadence-blocks-gallery-item{padding:5px;}.kb-gallery-id-15436_adea41-f8 .kadence-blocks-gallery-item .kb-gal-image-radius, .kb-gallery-id-15436_adea41-f8 .kb-slide-item .kb-gal-image-radius img{border-radius:0px 0px 0px 0px;;}<\/style><div class=\"kb-gallery-wrap-id-15436_adea41-f8 alignnone wp-block-kadence-advancedgallery\"><ul class=\"kb-gallery-ul kb-gallery-non-static kb-gallery-type-grid kb-gallery-id-15436_adea41-f8 kb-gallery-caption-style-bottom-hover kb-gallery-filter-none kb-gallery-magnific-init\" data-image-filter=\"none\" data-item-selector=\".kadence-blocks-gallery-item\" data-lightbox-caption=\"false\" data-columns-xxl=\"3\" data-columns-xl=\"3\" data-columns-md=\"3\" data-columns-sm=\"2\" data-columns-xs=\"1\" data-columns-ss=\"1\"><li class=\"kadence-blocks-gallery-item\"><div class=\"kadence-blocks-gallery-item-inner\"><figure class=\"kb-gallery-figure kb-gallery-item-has-link kadence-blocks-gallery-item-hide-caption\"><a href=\"https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/128.png\" class=\"kb-gallery-item-link\"   role=\"button\" aria-haspopup=\"dialog\"><div class=\"kb-gal-image-radius\"><div class=\"kb-gallery-image-contain kadence-blocks-gallery-intrinsic kb-gallery-image-ratio-land32 kb-has-image-ratio-land32\" ><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/128-819x1024.png\" width=\"819\" height=\"1024\" alt=\"\" data-full-image=\"https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/128.png\" data-light-image=\"https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/128.png\" data-id=\"15441\" class=\"wp-image-15441\" srcset=\"https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/128-819x1024.png 819w, https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/128-240x300.png 240w, https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/128-768x960.png 768w, https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/128-10x12.png 10w, https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/128.png 1200w\" sizes=\"auto, (max-width: 819px) 100vw, 819px\" \/><\/div><\/div><\/a><\/figure><\/div><\/li><li class=\"kadence-blocks-gallery-item\"><div class=\"kadence-blocks-gallery-item-inner\"><figure class=\"kb-gallery-figure kb-gallery-item-has-link kadence-blocks-gallery-item-hide-caption\"><a href=\"https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/129.png\" class=\"kb-gallery-item-link\"   role=\"button\" aria-haspopup=\"dialog\"><div class=\"kb-gal-image-radius\"><div class=\"kb-gallery-image-contain kadence-blocks-gallery-intrinsic kb-gallery-image-ratio-land32 kb-has-image-ratio-land32\" ><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/129-819x1024.png\" width=\"819\" height=\"1024\" alt=\"\" data-full-image=\"https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/129.png\" data-light-image=\"https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/129.png\" data-id=\"15442\" class=\"wp-image-15442\" srcset=\"https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/129-819x1024.png 819w, https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/129-240x300.png 240w, https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/129-768x960.png 768w, https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/129-10x12.png 10w, https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/129.png 1200w\" sizes=\"auto, (max-width: 819px) 100vw, 819px\" \/><\/div><\/div><\/a><\/figure><\/div><\/li><li class=\"kadence-blocks-gallery-item\"><div class=\"kadence-blocks-gallery-item-inner\"><figure class=\"kb-gallery-figure kb-gallery-item-has-link kadence-blocks-gallery-item-hide-caption\"><a href=\"https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/130.png\" class=\"kb-gallery-item-link\"   role=\"button\" aria-haspopup=\"dialog\"><div class=\"kb-gal-image-radius\"><div class=\"kb-gallery-image-contain kadence-blocks-gallery-intrinsic kb-gallery-image-ratio-land32 kb-has-image-ratio-land32\" ><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/130-819x1024.png\" width=\"819\" height=\"1024\" alt=\"\" data-full-image=\"https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/130.png\" data-light-image=\"https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/130.png\" data-id=\"15443\" class=\"wp-image-15443\" srcset=\"https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/130-819x1024.png 819w, https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/130-240x300.png 240w, https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/130-768x960.png 768w, https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/130-10x12.png 10w, https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/130.png 1200w\" sizes=\"auto, (max-width: 819px) 100vw, 819px\" \/><\/div><\/div><\/a><\/figure><\/div><\/li><li class=\"kadence-blocks-gallery-item\"><div class=\"kadence-blocks-gallery-item-inner\"><figure class=\"kb-gallery-figure kb-gallery-item-has-link kadence-blocks-gallery-item-hide-caption\"><a href=\"https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/131.png\" class=\"kb-gallery-item-link\"   role=\"button\" aria-haspopup=\"dialog\"><div class=\"kb-gal-image-radius\"><div class=\"kb-gallery-image-contain kadence-blocks-gallery-intrinsic kb-gallery-image-ratio-land32 kb-has-image-ratio-land32\" ><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/131-819x1024.png\" width=\"819\" height=\"1024\" alt=\"\" data-full-image=\"https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/131.png\" data-light-image=\"https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/131.png\" data-id=\"15444\" class=\"wp-image-15444\" srcset=\"https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/131-819x1024.png 819w, https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/131-240x300.png 240w, https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/131-768x960.png 768w, https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/131-10x12.png 10w, https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/131.png 1200w\" sizes=\"auto, (max-width: 819px) 100vw, 819px\" \/><\/div><\/div><\/a><\/figure><\/div><\/li><li class=\"kadence-blocks-gallery-item\"><div class=\"kadence-blocks-gallery-item-inner\"><figure class=\"kb-gallery-figure kb-gallery-item-has-link kadence-blocks-gallery-item-hide-caption\"><a href=\"https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/132.png\" class=\"kb-gallery-item-link\"   role=\"button\" aria-haspopup=\"dialog\"><div class=\"kb-gal-image-radius\"><div class=\"kb-gallery-image-contain kadence-blocks-gallery-intrinsic kb-gallery-image-ratio-land32 kb-has-image-ratio-land32\" ><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/132-819x1024.png\" width=\"819\" height=\"1024\" alt=\"\" data-full-image=\"https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/132.png\" data-light-image=\"https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/132.png\" data-id=\"15445\" class=\"wp-image-15445\" srcset=\"https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/132-819x1024.png 819w, https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/132-240x300.png 240w, https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/132-768x960.png 768w, https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/132-10x12.png 10w, https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/132.png 1200w\" sizes=\"auto, (max-width: 819px) 100vw, 819px\" \/><\/div><\/div><\/a><\/figure><\/div><\/li><li class=\"kadence-blocks-gallery-item\"><div class=\"kadence-blocks-gallery-item-inner\"><figure class=\"kb-gallery-figure kb-gallery-item-has-link kadence-blocks-gallery-item-hide-caption\"><a href=\"https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/133.png\" class=\"kb-gallery-item-link\"   role=\"button\" aria-haspopup=\"dialog\"><div class=\"kb-gal-image-radius\"><div class=\"kb-gallery-image-contain kadence-blocks-gallery-intrinsic kb-gallery-image-ratio-land32 kb-has-image-ratio-land32\" ><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/133-819x1024.png\" width=\"819\" height=\"1024\" alt=\"\" data-full-image=\"https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/133.png\" data-light-image=\"https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/133.png\" data-id=\"15446\" class=\"wp-image-15446\" srcset=\"https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/133-819x1024.png 819w, https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/133-240x300.png 240w, https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/133-768x960.png 768w, https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/133-10x12.png 10w, https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/11\/133.png 1200w\" sizes=\"auto, (max-width: 819px) 100vw, 819px\" \/><\/div><\/div><\/a><\/figure><\/div><\/li><\/ul><\/div>\n\n\n<p><\/p>\n<\/div>\n<\/div>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>\u00bfTu medicamento tiene el valor suficiente para entrar al sistema de salud colombiano?<br \/>\nDesde el Art\u00edculo 72 de la Ley 1753, la conversaci\u00f3n cambi\u00f3.<br \/>\nYa no basta el registro INVIMA, ahora cada nueva tecnolog\u00eda debe demostrar su categor\u00eda de valor.<\/p>","protected":false},"author":22,"featured_media":15439,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[731],"tags":[759,760,763,437,53,106,762,15,125,59],"ppma_author":[790],"class_list":["post-15436","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-infografias","tag-accceso","tag-acceso-a-mercado","tag-historia-de-valor","tag-industria-farmaceutica","tag-medicamentos","tag-minsalud","tag-negociacion","tag-salud","tag-salud-publica","tag-sistema-de-salud"],"taxonomy_info":{"category":[{"value":731,"label":"Nuestras 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