{"id":374,"date":"2016-03-29T02:23:31","date_gmt":"2016-03-29T02:23:31","guid":{"rendered":"http:\/\/neuroeconomix.com\/nueva\/?p=207"},"modified":"2025-01-28T18:53:52","modified_gmt":"2025-01-28T23:53:52","slug":"4-claves-para-producir-escritos-mas-efectivos","status":"publish","type":"post","link":"https:\/\/neuroeconomix.com\/en\/4-claves-para-producir-escritos-mas-efectivos\/","title":{"rendered":"4 claves para producir escritos m\u00e1s efectivos"},"content":{"rendered":"

[vc_row css=\u00bb.vc_custom_1533834763111{background-color: #ffffff !important;}\u00bb][vc_column][vc_custom_heading text=\u00bb4 claves para producir escritos m\u00e1s efectivos\u00bb font_container=\u00bbtag:h2|text_align:center|color:%23990d0d\u00bb use_theme_fonts=\u00bbyes\u00bb][vc_row_inner content_placement=\u00bbmiddle\u00bb][vc_column_inner width=\u00bb1\/4″][\/vc_column_inner][vc_column_inner width=\u00bb1\/4″][vc_single_image image=\u00bb1864″ img_size=\u00bb110×110″ alignment=\u00bbcenter\u00bb style=\u00bbvc_box_shadow_circle_2″ css_animation=\u00bbbounceIn\u00bb][\/vc_column_inner][vc_column_inner width=\u00bb1\/4″][vc_column_text el_class=\u00bbreferencias\u00bb]Por: <\/strong>Camilo Casta\u00f1eda<\/strong>
\nMD, Neur\u00f3logo
\nDirector de proyectos
\nNeuroeconomix[\/vc_column_text][\/vc_column_inner][vc_column_inner width=\u00bb1\/4″][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column][vc_separator][vc_separator][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<\/p>\n

El lenguaje escrito, cient\u00edfico o no, busca siempre lo mismo: expresar algo, comunicarlo. Las palabras que se escojan para expresarse deben ser precisas, y las frases deben ser concisas.
\n<\/span><\/p>\n

Clave #1
\n<\/strong><\/span>Las palabras m\u00e1s precisas suelen ser los sustantivos, que expresan hechos,\u00a0 y los verbos que expresan acciones.<\/p>\n

 <\/p>\n

Clave #2
\n<\/strong><\/span>Es preferible evitar los adverbios, y quitar los adjetivos, sobre todo aquellos que transmiten pasiones.<\/p>\n

 <\/p>\n

Clave #3
\n<\/strong><\/span>El texto persuasivo es aquel en que no se adivina la opini\u00f3n del autor, aquel en que se presentan los hechos sin calificarlos, y se deja al lector para que se forme su propia opini\u00f3n.<\/p>\n

 <\/p>\n

Clave #4
\n<\/strong><\/span>Aqu\u00ed una breve lista de t\u00e9rminos apasionados que deben evitarse en un texto neutral<\/p>\n

 <\/p>\n

Lea nuestros \u00fatiles blogs en http:\/\/neuroeconomix.com\/blog\/<\/a><\/span><\/strong><\/p>\n

 <\/p>\n

S\u00edganos en Twitter @neuroeconomix<\/strong><\/span><\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"

[vc_row css=\u00bb.vc_custom_1533834763111{background-color: #ffffff !important;}\u00bb][vc_column][vc_custom_heading text=\u00bb4 claves para producir escritos m\u00e1s efectivos\u00bb font_container=\u00bbtag:h2|text_align:center|color:%23990d0d\u00bb use_theme_fonts=\u00bbyes\u00bb][vc_row_inner content_placement=\u00bbmiddle\u00bb][vc_column_inner width=\u00bb1\/4″][\/vc_column_inner][vc_column_inner width=\u00bb1\/4″][vc_single_image image=\u00bb1864″ img_size=\u00bb110×110″ alignment=\u00bbcenter\u00bb style=\u00bbvc_box_shadow_circle_2″ css_animation=\u00bbbounceIn\u00bb][\/vc_column_inner][vc_column_inner width=\u00bb1\/4″][vc_column_text el_class=\u00bbreferencias\u00bb]Por: Camilo Casta\u00f1eda…<\/p>\n","protected":false},"author":19,"featured_media":2896,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[4,6],"tags":[],"ppma_author":[740],"class_list":["post-374","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-news-sgsss"],"taxonomy_info":{"category":[{"value":4,"label":"Blogs Publicados"},{"value":6,"label":"Novedades SGSSS"}]},"featured_image_src_large":["https:\/\/neuroeconomix.com\/wp-content\/uploads\/2016\/03\/escri.jpg",304,166,false],"author_info":{"display_name":"NeuroEconomix","author_link":"https:\/\/neuroeconomix.com\/en\/author\/wpnotifs\/"},"comment_info":0,"category_info":[{"term_id":4,"name":"Blogs Publicados","slug":"blog","term_group":0,"term_taxonomy_id":4,"taxonomy":"category","description":"","parent":0,"count":249,"filter":"raw","cat_ID":4,"category_count":249,"category_description":"","cat_name":"Blogs Publicados","category_nicename":"blog","category_parent":0},{"term_id":6,"name":"Novedades SGSSS","slug":"news-sgsss","term_group":0,"term_taxonomy_id":6,"taxonomy":"category","description":"","parent":0,"count":45,"filter":"raw","cat_ID":6,"category_count":45,"category_description":"","cat_name":"Novedades SGSSS","category_nicename":"news-sgsss","category_parent":0}],"tag_info":false,"authors":[{"term_id":740,"user_id":19,"is_guest":0,"slug":"wpnotifs","display_name":"NeuroEconomix","avatar_url":"https:\/\/neuroeconomix.com\/wp-content\/uploads\/2025\/01\/neuroeconomix-home-testimonials.svg","0":null,"1":"","2":"","3":"","4":"","5":"","6":"","7":"","8":""}],"_links":{"self":[{"href":"https:\/\/neuroeconomix.com\/en\/wp-json\/wp\/v2\/posts\/374","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/neuroeconomix.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/neuroeconomix.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/neuroeconomix.com\/en\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/neuroeconomix.com\/en\/wp-json\/wp\/v2\/comments?post=374"}],"version-history":[{"count":1,"href":"https:\/\/neuroeconomix.com\/en\/wp-json\/wp\/v2\/posts\/374\/revisions"}],"predecessor-version":[{"id":14469,"href":"https:\/\/neuroeconomix.com\/en\/wp-json\/wp\/v2\/posts\/374\/revisions\/14469"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/neuroeconomix.com\/en\/wp-json\/wp\/v2\/media\/2896"}],"wp:attachment":[{"href":"https:\/\/neuroeconomix.com\/en\/wp-json\/wp\/v2\/media?parent=374"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/neuroeconomix.com\/en\/wp-json\/wp\/v2\/categories?post=374"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/neuroeconomix.com\/en\/wp-json\/wp\/v2\/tags?post=374"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/neuroeconomix.com\/en\/wp-json\/wp\/v2\/ppma_author?post=374"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}